Mark Stefik from PARC is visiting us this Wednesday 02/27 at Noon in MD-119 to talk about DRM:

Social & Personalized
Re-Inventing Digital Music as a Social Medium

Mark Stefik
Intelligent Systems Laboratory
Palo Alto Research Center

Abstract
Technology gets simpler before it gets popular. For digital music the path to simplicity is just beginning. Today, things that should be easy are complicated and awkward. People with music players need to master multiple devices and deal with technical issues that could be handled automatically. Simplifying these matters will create bigger markets for digital music. Looking further ahead, it could also be much easier to encounter, discover and promote new music that delights and amazes. Making that really easy requires delving into the social dimensions of music. The future of digital music is still being invented. It will be built on several technical foundations: cross-platform wireless integration, social media, personalization, and interoperable DRM (digital rights management).

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